Welcome to the Marketing Area
We are dedicated to the current challenges of marketing with focus on the requirements that arise in an increasingly service-oriented society. Our goal is to create and convey knowledge relevant for management, which in turn leads to better decisions in marketing and transparent economic consequences.
Learn more...
... about the team
...about job offers
Students' pages
Students
News
-
Exam Inspection SM Marketing I: Methods of Marketing Mix Management This exam inspection refers to examination date July 25, 2022. Registration is open between January 02 - 10, 2023.
-
The Chair of Retailing and Customer Management offers a new PostDoc position The Chair of Retailing and Customer Management, Prof. Dr. Werner Reinartz, is looking for a new PostDoc position as of March, 1st 2023 or later. Please click here to apply.
-
Schmalenbach Working Committee on "Marketing Performance Analytics" Inaugural meeting of the Schmalenbach Working Committee on "Marketing Performance Analytics" in Cologne on November 10, 2022
-
Student Assistant Wanted - Chair in Marketing Science and Analytics The Chair in Marketing Science and Analytics is looking for a committed student assistant. Starting date: January 1, 2023 or later
-
Announcement of BERD@NFDI - Seminar Series Analytics and Transformation All professors and PhD candidates of the WiSo faculty are cordially invited to attend the presentations of our Seminar Series 'BERD@NFDI Analytics and Transformation'