You can find the specific course offering for each semester on KLIPS
| Module | Course Title | Course ECTS | Language | WS | SS |
| Major Module Marketing in Specific Contexts I | Applied Digital Marketing and Business Analytics: A Case-Based Course | 6 | English | X | |
| Empirical Marketing Research | 6 | English | X | ||
| Major Module Marketing in Specific Contexts II | Retailing | 6 | English | X | |
| Practical Applications in Retailing | 6 | English | X | ||
| Major Module Marketing in Specific Contexts III | Services and Media Marketing | 6 | English | X | |
| Major Module Brand Management | Brand Management | 6 | English | X | |
| Building Brands through Innovation | 6 | English | X | ||
| Digital Brand and Customer Analytics | 6 | English | X | ||
| Major Module Marketing Performance Management | Marketing Performance Management | 6 | English | X | |
| Major Module Customer Management | Customer Management | 6 | English | X | |
| Business Project in Marketing | 12 | English | X | X |
| Applied Research Project in Marketing | 12 | English | X | X | |
| Major Module Digital Strategy and Marketing | Digital Marketing and Analytics | 6 | English | X | |
| Major Module Marketing Seminar | Seminar in Marketing | 6 | English | X | X |
| Major Module Selected Issues in Marketing | Brand Management in the New Consumer World | 6 | English | X | |
| Consumer Centric New Product Development | 6 | English | X | ||
| Applied Retail Analytics | 6 | English | X | ||
| Base Module Management Skills | Management Skills | 6 | English | X | X |
| CEMS | CEMS Case Studies in Marketing | 12 | English | - | X |
| CEMS Business Project | 15 | English | X |
Further information about the master degree program at the Faculty of Management, Economics, and Social Sciences at the University of Cologne is provided by the WiSo Student Service.
Master Thesis with the Marketing Area
Students may write their master thesis with the departments of the Marketing Area. For further information please click here.
1The courses Selected Issues in Marketing I, II & II are offered on an irregular basis. Information given in this table are only valid for the current and the next semester.