The Center for Brand Management and Marketing („Zentrum für Markenmanagement und Marketing – ZMM“) is a joined initiative of the Chair in Marketing and Brand Management at the University of Cologne and the Department of Marketing & Branding at the University of Hamburg. It provides a unique platform for an ongoing and fruitful exchange with the corporate world to facilitate knowledge generation and dissemination. The ZMM also offers the talent program „ZMM+“ for outstanding students. For further information please visit the ZMM+ Website.
