Bachelor Courses of the Marketing Area
For bachelor students, the Marketing Area offers the following courses:
- Base Module Marketing I
- Base Module Marketing II
- Major Module Marketing I
- Major Module Marketing II
- Bachelor Seminar Marketing
You can find the specific course offerings for each semester on KLIPS. Further information about the bachelor degree program at the Faculty of Management, Economics, and Social Sciences at the University of Cologne is provides by the Wiso Student Service Point.
Bachelor Courses of the Marketing Area (Examination Regulations 2021)
Module | Course Title | Course ECTS | Language | WS | SS | |
| 6
| German | X | X | ||
6 | German | X2 | X | |||
6 | English | X |
| |||
6 | English |
| X | |||
Experience Management2 | 6 | English or German | X | |||
6 | English/German | X | X |
1 The Marketing Area offers several Bachelor Seminars every semester. For titles and dates please click here.
2 Starting Summer Semester 2023
Bachelor Thesis
Bachelor Thesis with the Departments of the Marketing Area
Students may write their bachelor thesis with the departments of the Marketing Area. For further information please click here.