Chair of Prof. Dr. Reinartz seeks a Student Assistant The Seminar for Retailing and Customer Management (Prof. Dr. Werner Reinartz) is looking for student assistants to… Read more
L'Oréal Brandstorm 2024 REINVENT THE FUTURE OF PROFESSIONAL BEAUTY THROUGH TECH L'Oréal is calling on all marketing students from universities in Germany with a passion for tech and innovation, to… Read more
Exam inspection Methods of Marketing Mix Management - Prof. Hernán Bruno, Ph.D. This exam inspection refers to examination date December 2nd, 2023 Read more
Meet'n Greet 25.01.2024 @WiSo Coffeebar Meet' n Greet mit Unternehmen wie z.B. Henkel, Lufthansa Cargo und Deutsche Post Read more
Exam inspection of Digital Strategy and Marketing This exam inspection refers to examination dates July 31st, 2023 and September 19th, 2023 Read more
Exam Inspection Brand Management This exam inspection refers to examination dates June 1st, 2023 and September 11th, 2023 Read more
Exam Inspection Marketing II - Dienstleistungsmanagement The exam inspection will take place on December 8th, 2023. Read more
Exam Inspection "Digital Transformations, Consumer Well-Being, and Sustainability" Exam inspection of the Course "Digital Transformations, Consumer Well-Being, and Sustainability" will take place on… Read more
Interview with Prof. Völckner in the IJRM Newsletter Prof. Völckner talks about the benefits and risks of gamification. Read more
Prof. Dr. Völckner has been elected to the EMAC Executive Committee Prof. Dr. Völckner has been elected to the EMAC Executive Committee as national representative to represent Germany for… Read more