Guest lecture in the course Business Model Innovation and entrepreneurship will be Nicolas Lecloux, Co-Founder and Marketing-Director of "true fruits" who will discuss the significance of marketing in a start-up. This lecture will take place on Thursday, April 11th from 2:00 to 3:30 p.m. in 410 (WiSo-building). If you are interested in this topic but not attending the Business Model Innovation course, you are also welcome to attend! Here you find more about it.