We are looking forward to the guest lecture on May 13th, 2019, noon – 1.30 p.m., room 410 (WiSo building) within this year’s course of Brand Management: Imke Jendtrosch, Executive Director Marketing will lecuture about „AXA – the most innovative brand of the world in the insurance market on its way to becoming a LOVE brand“. Everyone interested in this topic is welcome to attend the guest lecture.