Research Interests

• Digital Marketing
• Machine Learning
• Blockchain Technology

Curriculum Vitae

Octavian Ciupitu is a doctoral student at the Chair of Marketing and Digital Environment since January 2022. He graduated from the Technical University of Darmstadt in 2021 with a Master's degree in Industrial Engineering. He worked there as a student assistant at the Chair of Information Systems & E-Services and was also able to gain valuable work experience in strategic management, quality management, and after-sales management through various internships during his studies, both nationally and internationally.

Responsibilities

Administrative responsibilities

• Editorial Staff of the Marketing Area Report

Teaching responsibilities

• Supervision of bachelor and master theses
• Exercise of the bachelor course “Methods of Marketing Mix Management”