Research Interests

•    Digital Marketing
•    Customer Management
•    Market Research

Curriculum Vitae

Robert Münster is a doctoral student at the Chair of Retailing and Customer Management since March 2020. He studied business administration at the University of Cologne and graduated in 2019 with a master’s degree in marketing. During his studies, he worked as a research assistant and consultant within the hospitality and real estate industry.

Responsibilities

Administrative Responsibilities

•    Allocation of bachelor theses
•    Letter of Recommendation

Teaching Responsibilities

•    Bachelor Seminar “Digital Readiness: Measurement and Management”
•    Supervision of bachelor theses